Advertising Rates & Data 2009
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2009 RATES (Gross Rates)
|
4C
|
1X
|
3X
|
6X
|
8X
|
|
Full page
|
$6,720
|
$6,385
|
$6,065
|
$5,760
|
|
2/3 page
|
6,050
|
5,750
|
5,465
|
5,190
|
|
1/2 page island
|
5,715
|
5,430
|
5,160
|
4,900
|
|
1/2 page
|
5,040
|
4,790
|
4,550
|
4,325
|
|
1/3 page
|
4,370
|
4,150
|
3,945
|
3,750
|
|
1/4 page
|
3,695
|
3,510
|
3,335
|
3,170
|
|
DPS
|
11,425
|
10,855
|
10,310
|
9,795
|
|
B&W
|
1X
|
3X
|
6X
|
8X
|
|
Full page
|
$4,290
|
$4,075
|
$3,870
|
$3,680
|
|
2/3 page
|
3,860
|
3,670
|
3,490
|
3,315
|
|
1/2 page island
|
3,220
|
3,060
|
2,910
|
2,765
|
|
1/2 page
|
2,790
|
2,650
|
2,520
|
2,395
|
|
1/3 page
|
2,145
|
2,040
|
1,940
|
1,845
|
|
1/4 page
|
1,715
|
1,630
|
1,550
|
1,475
|
|
DPS
|
7,725
|
7,340
|
6,975
|
6,625
|
|
COVERS
|
1X
|
3X
|
6X
|
8X
|
|
OBC
|
$8,400
|
$7,980
|
$7,580
|
$7,200
|
|
IFC / IBC
|
8,065
|
7,660
|
7,280
|
6,915
|
Standard Colour: $610
Matched Colour: $730
Inserts/Outserts: Rates available upon request
Special Positions: Twenty-five per cent (25%) surcharge
PROFESSIONAL DIRECTORY
Place your business card ad in this convenient directory.
|
B&W Rates
|
||
|
Business Card
(3 1/4 x 2 1/4) |
1/2 Business Card
(3 1/4 x 1 1/8) |
|
|
4X
|
$1,460
|
$1,100
|
|
8X
|
$2,680
|
$1,950
|
PRODUCT FILE
A showcase for your product or service.
|
4C Rates
|
|
|
1/6 Page Ad
(3 1/4 x 2 7/8) |
|
|
1X
|
$920
|
|
3X
|
$875
|
| 6X |
$840
|
| 8X |
$820
|
|
DIMENSIONS
|
Width x Height (inches)
|
|
|
Trim page
|
8 1/8 (8.125)
|
10 7/8 (10.875)
|
|
Bleed page
|
8 3/8 (8.375)
|
11 1/8 (11.125)
|
|
Live area
|
7 (7.0)
|
10 (10.0)
|
|
2/3 page
|
4 1/2 (4.5)
|
10 (10.0)
|
|
1/2 page island
|
4 1/2 (4.5)
|
7 1/2 (7.5)
|
|
1/2 page vert.
|
3 3/8 (3.375)
|
10 (10.0)
|
|
1/2 page horiz.
|
7 (7.0)
|
4 7/8 (4.875)
|
|
1/3 page horiz.
|
7 (7.0)
|
3 1/4 (3.25)
|
|
1/3 page sq.
|
4 1/2 (4.5)
|
4 1/2 (4.5)
|
|
1/4 page vert.
|
3 3/8 (3.375)
|
4 7/8 (4.875)
|
|
1/4 page sq.
|
4 1/2 (4.5)
|
3 3/8 (3.375)
|
|
DPS
|
16 1/4 (16.25)
|
10 7/8 (10.875)
|
Please include crop marks for all ads and if bleed is supplied, supply the bleed at 1/8 inch beyond the trim.
CIM REPORTER 2009 RATES & DATA
Space closing: March 30, 2009 | Material closing: April 6, 2009
|
Tabloid Page
|
Rate
|
Dimensions
Width x Height (inches) |
|
|
IFC/IBC/OBC
|
$17,065
|
10 7/8 (10.875)
|
14 1/2 (14.5) (trim)
|
|
Full Page
|
$12,800
|
10 7/8 (10.875)
11 1/8 (11.125) |
14 1/2 (14.5) (trim)
14 3/4 (14.75) (bleed) |
|
3/4 page 4C
|
$11,395
|
7 1/2 (7.5)
|
13 3/8 (13.375)
|
|
2/3 page 4C
|
9,810
|
10 (10.0)
|
8 3/4 (8.75)
|
|
1/2 page 4C
|
7,845
|
7 (7.0)
|
10 (10.0)
|
|
1/3 page 4C
|
5,040
|
7 (7.0)
|
6 (6.0)
|
|
1/3 page B&W
|
4,915
|
7 (7.0)
|
6 (6.0)
|
|
1/4 page 4C hor.
|
3,430
|
7 (7.0)
|
4 7/8 (4.875)
|
|
1/4 page 4C vert.
|
3,430
|
4 7/8 (4.875)
|
6 1/2 (6.5)
|
|
1/4 page B&W hor.
|
3,120
|
7 (7.0)
|
4 7/8 (4.875)
|
|
1/4 page B&W vert.
|
3,120
|
4 7/8 (4.875)
|
6 1/2 (6.5)
|
|
1/8 page B&W
|
1,555
|
4 7/8 (4.875)
|
3 1/4 (3.25)
|
MECHANICAL REQUIREMENTS
Printing Method: Offset
Binding: Perfect-bound
Screen: Halftone screen, 150 lpi (line screen)
Electronic Material: Digital files accepted only. PDF/X-1a files are preferred. Alternate acceptable formats include: Macintosh format, QuarkXPress 7, InDesign CS3, Illustrator CS3, Photoshop CS3 (or earlier). Include all fonts and high-resolution images (300 dpi files or better) in TIFF or EPS format (CMYK only). To ensure the accuracy of all advertisements, a full-size colour proof must be provided. Publisher shall not be liable for any advertisements received without a colour proof.
File Transfer Media: DVD, CD, FTP or email. Smaller files can be e-mailed up to a maximum file size of 10MB. Send to design@dvtail.com.
FTP Site: Address: ftp.dvtail.com.Please send an email to ftp@dvtail.com for password information for the CIM FTP site.
Design Services: Complete design services are available at an additional charge. For details, please contact:
- Roberta Dick at robertad@dvtail.com or
- Sara Forget at sforget@dvtail.com or
- Crystal Himes at chimes@dvtail.com or
- Telephone: (905) 886-6640
Terms: Net 30 days. Two per cent (2%) per month interest on overdue accounts.
Goods and Services Tax: Our published rates do not include the GST. Five per cent (5%) will be added to invoices and clearly identified.
Publisher Conditions: Advertising material is subject to approval by the publisher. If an advertiser’s contract is not fulfilled as specified, the advertiser agrees to pay the resulting short rates back to the best earned space rate applicable.
Agency Commission: Fifteen per cent (15%) of gross to recognized agencies.
Space Cancellations: Cancellations and space changes are not accepted after closing date. Special units and covers are non-cancellable unless approved by the publisher.
Mail or fax contracts/insertion orders to:
Dovetail Communications Inc.
30 East Beaver Creek Road, Suite 202
Richmond Hill, ON L4B 1J2
Tel.: (905) 886-6640
Fax: (905) 886-6615
E-mail: general@dvtail.com
Web: www.dvtail.com