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PUBLICATIONS - EDITORIAL RATES & DATA 2007
2007 General Advertising Rates (Gross Rates)
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4C
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1X
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3X
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6X
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8X
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Full page
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$6,095
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$5,790
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$5,500
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$5,225
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2/3 page
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5,485
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5,210
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4,950
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4,705
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1/2 page island
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5,180
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4,920
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4,675
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4,440
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1/2 page
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4,570
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4,345
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4,130
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3,925
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1/3 page
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3,990
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3,790
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3,600
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3,420
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1/4 page
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3,570
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3,390
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3,220
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3,060
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DPS
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10,360
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9,840
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9,350
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8,880
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B&W
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1X
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3X
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6X
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8X
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Full page
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$3,890
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$3,695
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$3,510
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$3,335
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2/3 page
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3,500
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3,325
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3,160
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3,005
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1/2 page island
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2,920
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2,775
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2,635
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2,505
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1/2 page
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2,530
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2,405
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2,285
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2,170
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1/3 page
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1,945
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1,850
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1,760
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1,675
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1/4 page
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1,555
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1,480
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1,405
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1,335
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DPS
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7,000
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6,650
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6,320
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6,005
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COVERS
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1X
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3X
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6X
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8X
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OBC
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$7,620
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$7,240
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$6,880
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$6,535
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IFC / IBC
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7,315
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6,950
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6,600
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6,270
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Standard Colour: $550
Matched Colour: $660
Inserts/Outserts: Rates available upon request
Special Positions: Twenty-five per cent (25%) surcharge
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DIMENSIONS
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Width x Height (inches)
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Trim page
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8 1/8 (8.125)
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10 7/8 (10.875)
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Bleed page
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8 3/8 (8.375)
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11 1/8 (11.125)
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Live area
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7 (7.0)
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10 (10.0)
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2/3 page
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4 1/2 (4.5)
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10 (10.0)
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1/2 page island
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4 1/2 (4.5)
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7 1/2 (7.5)
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1/2 page vert.
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3 3/8 (3.375)
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10 (10.0)
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1/2 page horiz.
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7 (7.0)
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4 7/8 (4.875)
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1/3 page horiz.
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7 (7.0)
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3 1/4 (3.25)
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1/3 page sq.
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4 1/2 (4.5)
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4 1/2 (4.5)
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1/4 page vert.
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3 3/8 (3.375)
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4 7/8 (4.875)
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1/4 page sq.
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4 1/2 (4.5)
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3 3/8 (3.375)
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DPS
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16 1/4 (16.25)
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10 7/8 (10.875)
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CIM REPORTER 2007 RATES & DATA
Space closing: March 30, 2007 | Material closing: April 6, 2007
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Tabloid Page
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Rate
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Dimensions
Width x Height (inches)
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IFC/IBC/OBC
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$15,475
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10 7/8 (10.875)
11 1/8 (11.125)
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14 1/2 (14.5) (trim)
14 3/4 (14.75) (bleed)
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3/4 page 4C
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$10,335
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7 1/2 (7.5)
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13 3/8 (13.375)
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2/3 page 4C
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8,895
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10 (10.0)
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8 3/4 (8.75)
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1/2 page 4C
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7,115
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7 (7.0)
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10 (10.0)
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1/3 page 4C
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4,570
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7 (7.0)
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6 (6.0)
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1/3 page B&W
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4,455
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7 (7.0)
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6 (6.0)
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1/4 page 4C hor.
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3,110
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7 (7.0)
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4 7/8 (4.875)
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1/4 page 4C vert.
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3,110
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4 7/8 (4.875)
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6 1/2 (6.5)
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1/4 page B&W hor.
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2,830
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7 (7.0)
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4 7/8 (4.875)
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1/4 page B&W vert.
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2,830
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4 7/8 (4.875)
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6 1/2 (6.5)
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1/8 page B&W
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1,410
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4 7/8 (4.875)
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3 1/4 (3.25)
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PROFESSIONAL DIRECTORY
Place your business card ad in this convenient directory.
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B&W Rates
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Business Card
(3 1/4 x 2 1/4)
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1/2 Business Card
(3 1/4 x 1 1/8)
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4X
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$1,325
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$995
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8X
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$2,430
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$1,765
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PRODUCT FILE
A showcase for your product or service.
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4C Rates
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1/6 Page Ad
(3 3/8 x 2 7/8)
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1X
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$835
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3X
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$795
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| 6X |
$760
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| 8X |
$740
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MECHANICAL REQUIREMENTS
Printing Method: Offset
Binding: Perfect-bound
Screen: Halftone screen, 150 lpi (line screen)
Electronic Material: Digital files accepted only. PDF/X-1a files are preferred. Alternate acceptable formats include: Macintosh format, QuarkXPress 6.5, InDesign CS, Illustrator CS, Photoshop CS (or earlier). Include all fonts and high-resolution images (300 dpi files for best resolution) in TIFF or EPS format (CMYK only). To ensure the accuracy of all advertisements, a full-size colour proof must be provided. Publisher shall not be liable for any advertisements received without a colour proof.
File Transfer Media: Macintosh format CD. Smaller files can be emailed up to a maximum file size of 10MB. Send to design@dvtail.com.
FTP Site: Address: ftp.dvtail.com.Please send an email to ftp@dvtail.com for password information for the CIM FTP folder.
Design Services: Complete design services are available at an additional charge. For details, please contact:
Roberta Dick at robertad@dvtail.com or
Sara Forget at sforget@dvtail.com or
Telephone: (905) 886-6640
Terms: Net 30 days. Two per cent (2%) per month interest on overdue accounts.
Goods and Services Tax: Our published rates do not include the GST. Six per cent (6%) will be added to invoices and clearly identified.
Publisher Conditions: Advertising matter is subject to approval by the publisher.
Agency Commission: Fifteen per cent (15%) of gross to recognized agencies.
Space Cancellations: Cancellations and space changes are not accepted after closing date. Special units and covers are non-cancelable unless approved by the publisher.
Mail or fax contracts / insertion orders to:
Dovetail Communications Inc.
30 East Beaver Creek Road, Suite 202
Richmond Hill, ON L4B 1J2
Tel.: (905) 886-6640
Fax: (905) 886-6615
E-mail: general@dvtail.com
Web: www.dvtail.com
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